No matter what type of business you have, a website is necessary. The Internet is the place where a plethora of business transactions take place. The number of merchants and buyers that never see one another face to face continues to climb. Home based business owners need to take advantage of this trend and having a website if the first step to e-commerce success.
Of course, everyone does not know how to put a website together. If you are starting up a home based business and are not able to put a website together, have someone else do it for you. Before you seek out a web designer, you will want to figure out what features you want.
Choose features that will accent the type of products or services you are selling. For example, if you are selling items to customers, you want your website to have easy to access payment options, like a Paypal button. If you are looking to acquire clients for your Life Coach business, you will have a different format.
Once you know what qualities you want your website to have, you must decide whether or not you want to construct the website yourself or have a professional do it. There are many freelance web designers that will offer you a fair price for a great website. However, there is also plenty of web design software out there that can give you similar results. Dreamweaver from Adobe can help you create a beautiful website but it may take you a while to figure out how to use it. It can also be a little pricey so taking advantage of the 30 day free trial is a good idea. See if you understand what is going on and if you can maneuver your way around things. If you can, great. Buy the software and getting going on making a great website.
The other side of the coin is that you may not have the skills to make a great website even with Dreamweaver. One of the reasons that web design is often contracted out by businesses is because there is more to web design than just building a website. Website layout is also very important. There are a fair amount of poorly constructed websites around the Internet. You don’t want to add to that number. Contact a professional if you are totally clueless about web design.
Finding a web designer can be easier than you think and it could be free. Many community colleges have job boards where you can post volunteer opportunities as well as paying ones. Contact the board administrator, usually the webmaster, who will be a student or professor in the web design department and inquire. Students that are looking to build their portfolio will jump at the chance to try out their skills.
If you do end up having to pay for a website to be built, go with a freelance web designer. There services are easy to get. There are plenty of site (Freelancewriting.com, Get-A-Freelancer.com) that allow webs designers to bid on projects. Many of these sites do not require a fee, or much money to set up an account. Freelancers are always out there looking for work and some of them will negotiate with you when it comes to price.
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